Business partnerships can be key to the success of a company, offering different resources and perspectives from everyone involved. While partnerships often come about in the beginning as two or more people share a business idea and want to put it into action, there is often a financial angle as well with everyone putting their funds together to achieve their goals. And whether you have just formed a corporation or have been together for years, consider the following to maintain your partnerships in a healthy manner and help your business thrive:
Communicate about each other’s roles in the company, evaluate feedback, and see if everyone’s needs are being met sufficiently. Are one or more partners fully invested in the company’s future, or do you suspect they may be considering leaving? Explore why, and give attention to any grievances, concerns, and disagreements that may be brewing. Also, be sure there are partnership contracts which outline the steps for dissolving any partnerships, as well as including time periods for partners who only may be needed for the short-term.
Discuss complementary skills that you and your partner(s) have, and use them effectively, whether in innovating, accounting, managing, marketing or any number of other areas. There may be certain talents that have gone unnoticed and could be of great value. Meeting and continuing to discuss current and future business projects and goals—and delegating duties and assigning job titles—should assist all partners in assessing strengths and working on challenges, as well as bringing new life to the company.
Discuss your target audience, the happiness of clients and employees, and more. Work together to continue improving on your current successes, as well as learning from any failures. Certain partners may be able to help increase the client base as well as offer ideas for new marketing campaigns.
Continue to redefine your company’s mission. While you may hear a lot today about what an enormous waste of time meetings can be, it is crucial for the partners to set aside time to discuss how the company is performing, and where it is on track—or off. Keep setting goals for the future and then meeting throughout the year to discuss progress.
Do you have questions about partnerships or another business matter? If so, contact Attorney Shane Coons. Our law office represents clients involved in a wide range of businesses and legal issues, and we would be glad to review your case and help you explore your options.
Call now at 949-333-0900 or email us at Shane.Coons@seclawoffices.com.